The why and how of having insightful 1:1 calls with your students that help you improve your course

The why and how of having insightful 1:1 calls with your students that help you improve your course

Topic
Research
Publish Date
Jun 23, 2021
Must-Read
Must-Read
Getting on a call with your students is one of the best ways to improve your course.
You can get a glimpse into their lives, uncover what challenges your course solved for them, and get direct feedback on what you could improve.
Even if you've already sent them a survey, it's still worth scheduling 1:1 calls because you can go so much deeper there.

A few simple guidelines for your calls

☎️ Ask for permission to record the call.
👂 Listen more than you talk.
❓ No leading questions! Ask open-ended questions.
🤫 Embrace the uncomfortable silence.
🪞 Mirror back to them what they just told you.
🔦 Dig deeper with "Tell me more about that!"
🌱 Don't force the script. Follow the natural flow of the conversation.

Here are some questions you can ask

  • What specifically was happening in your life and business that made you decide to sign up? What was at stake for you?
  • What were you actively doing or trying before to [reach their goals]? How did that work out?
  • Out of all the places you could’ve turned to, why did you choose this course?
  • What do you remember, if any, being the biggest concern or obstacle that nearly prevented you from signing up? What got you over it?
  • Going through the course, what made the biggest impact for you?
  • Since then, what specifically has changed in your life/business? What successes have you had?
  • What should we improve about the course?
  • If you had to describe the course with 3 words, what would those be?
 
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